In this episode of The Modern Contractor, host Jennifer Lau Hatcher talks with John Sivori, VP of Consumer Finance at Great Day Improvements, about how process, financing, and technology fuel business growth in home improvement. John shares lessons from 30 years in the industry, explaining why offering financing early, using the right tools, and sticking to proven systems can make all the difference. Contractors will walk away with practical takeaways on scaling smarter, closing more deals, and embracing technology without losing what already works.